Series: Smarter Media, Real Results
Are you still relying on outdated targeting strategies that rely on guesswork and surveillance? If so, how’s that working for you?
Old-school retargeting relied on cookies, fingerprinting, and digital surveillance. It felt like magic – until customers realized they were being followed. That trust is gone. And with browser crackdowns, so is the tech.
What’s left?
Real people. Real results.
At AiOpti, we don’t chase. We verify. Our Super AIdentity Graph utilizes over 2,000 first-party signals, ranging from CRM records to purchase behavior, to resolve real profiles accurately. These aren’t pixels. These are people. People who matter.
A 2024 study by LiveRamp found that campaigns using authenticated identity saw an average 30–40% lift in match rates and 20% increase in conversion performance compared to cookie-based approaches. Similarly, The Trade Desk reports that advertisers using UID2.0 improved campaign efficiency by over 25% while remaining fully privacy-compliant.
AiOpti’s verified audiences build on these same principles. We’ve seen:
ROAS improvement up to 34% compared to retargeting baselines
22% drop in CPA on lookalike audiences built from verified data
3.2x higher engagement on permissioned profiles vs. third-party audiences
These results aren’t just better — they’re more durable. Verified targeting respects privacy. And in today’s media climate, that matters more than ever.
So let’s ask the real question: If your ads could perform better and align with modern privacy standards, what’s stopping you?
AiOpti lets you hit the mark without violating the moment.
Ready to see how verified, privacy-first targeting transforms your media outcomes?